Promo Retail Email Volume Falls YOY

The top online retailers sent each of their subscribers three promotional emails on average during the week ending Sept. 30, 2011, according to Chad White, research director at Responsys and author of the Retail Email Blog. That’s up 1% week-over-week, down 7% from where it was four weeks ago, and down 1% year-over-year.
(more…)