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34% of consumers pay for online and streamed video content, according to a survey from TVGuide.com and paidContent released in November 2011. Data from “Inside the War for Viewer’s Attention” indicates that while 81% watch streaming and online services for free (not counting broadband bills), 69% also use paid content or subscription services. 19% of consumers are also paying more for their TV content than before, and 41% pay for time-shifted viewing. (more…)
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1 in 3 Pay for Online Video Content
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