Kindle Fire Gets Growing Share of Booming Tablet Traffic

Image may be NSFW.
Clik here to view.The share of tablet traffic on the Jumptap mobile ad network represented by the Kindle Fire reached 33% in January 2012, jumping from 20% in December 2011 and just 4% in November, according to [download page] a Jumptap report released in March 2012. The Kindle Fire’s growth comes amid an explosion in tablet traffic on the network, rising more than 50% since December. And although the share of traffic held by the iPad shrunk from 75% in October 2011 to 48% in January, Jumptap suggests that it may reclaim some share with the iPad 3 release, ushering in an extremely competitive year. (more…)